In Memory of Betty Skelton: A Pioneer of the Chevrolet Brand
Betty Skelton is perhaps one of the most interesting characters, of many, responsible for shaping Chevrolet's brand. She passed away late this August and, in honor of her inspiring spirit we hope lives on in eternity, we'd like to pay tribute.
Betty Skelton was both a daredevil and a pioneer. When she was only 12 years of age she went beyond what's perceived as average typical kid's play by embarking on her first solo flight. By the time she was 18 years old she had earned her official pilot's license and was ready to teach.
As time progressed Betty only became more bold and daring, becoming recognized and honored by aviation enthusiasts everywhere for setting a world altitude record and taking the championship title three years in a row performing aerobatic shows across the U.S..
It was in 1956, when Skelton made the transition from the sky to the ground, quickly setting the women's record for stock-car speed. She worked as a technical narrator for the most prominent motor shows in the country and helped Chevrolet get Chevrolet News magazine up and running. Perhaps, her most critical role at Chevrolet however, was via her service as the VP of Women's Market and Advertising - a role she assumed in 1969.
Given Betty's considerable accomplishments and dedications to Chevrolet, the automotive world as a whole, and aviation, Skelton was inducted into the National Corvette Museum's Corvette Hall of Fame, the Motorsports Hall of Fame, and the National Aviation Hall of Fame; earning her accolades in the sky and on the ground.
If you're interested in learning more about Chevrolet - from people who helped shape it into the brand it is today to the innovations that will transform it into something even better tomorrow, stay tuned. Jeff D'Ambrosio Chevrolet, located at 1221 E Lancaster Ave , Downington, PA 19335 is dedicated to keeping you informed.